The Center for Business Communication will help the College produce students whose written, verbal, and visual communications – from papers and resumes to PowerPoint presentations – are clear, well-structured, and persuasive. Strong communication skills are essential before students enter their internships or begin their new careers. Through the integration of written communication skills, presentation skills, video conferencing, and interpersonal skills, students will enrich their College of Business education, and seamlessly transition into the business community with an immediate positive impact. The center will be a vibrant addition to the academic part of the College of Business, adding case competitions, research papers, and communication development to expand the research base of leadership communication. A $5 million endowment would transition the center from concept to reality, provide for leadership and curriculum, and provide a forum for executives with the desire to educate students about industry best practices.
Bold Goal Alignment: Goals 1 and 3
Capital Theme Alignment: Theme 1 and 2