How to Create a Customer-Centric Startup Culture

Tuesday, August 25, 2020 - 5:00pm to Wednesday, August 26, 2020 - 5:45pm 

Are you ready to level up your customer success and support teams?

About this Event

Keeping and retaining happy customers is tough. While your startup may have a customer success team, it really does require a cross-department effort to keep customer success, marketing, and product in alignment.

Not only is customer success handling the day-to-day interactions with your consumer base, they’re also handling referrals and renewals, pinpointing upsell and cross sell potentials, communicating with support, sales and engineering teams, and play an important role in your company’s product roadmap.

Join us for a bare-all discussion regarding:

  • How your customer success team plays into the development and growth of your company -- apart from keeping customers happy
  • Best practices you should implement between your customer success team and your sales, product, support, and marketing teams
  • How customer success should be working with customer marketing
  • The best way for customer success to communicate efforts across all teams

Who Should Attend This Event:

This panel is perfect for Customer Success team members and managers and Founders at early-stage and growth-stage startups.

Our Panelists:

Lauren Mecca - Customer Centricity Advisor for Startups

Moderated By:

Lora Anderson - Traveler Experience Lead, Freebird

More speakers are to be announced!


This is a Startup Boston event.

Startup Boston is strengthening Boston innovation by educating, connecting, and celebrating entrepreneurs. Created by the community, for the community, we create events rooted in the development and celebration of people who are pushing boundaries, solving tough problems, and asking everyday - how might we do this better? Our events are designed to be a platform through which Boston's innovators can learn from and challenge one another, build new partnerships, strengthen ties, and celebrate both failure and growth.