BBA in Business Analytics

BBA in Business Analytics prepares students to become the leaders of data-driven decision-making in organizations. This STEM-designated degree program provides students with an understanding of business fundamentals and the in-depth knowledge of statistical analysis and modeling methods, tools, and techniques to help convert data into actionable insights. Our graduates pursue careers in data science, data analytics, data mining, and financial analytics at Fortune 500 companies, medium and small business, and nonprofit organizations. This degree qualifies an F-1 student for a STEM OPT extension.

You Learn
As a part of BBA in Business Analytics, students learn:
  • Statistical data analysis
  • Data visualization
  • Data mining
  • Data modeling
  • Data management
  • Fundamentals of economics, accounting, finance, marketing, and management
Austin Tidmore, BBA Decision Science '08

Austin TidmorePractice Director for Data and Analytics,
APEX Systems

“My BBA in Analytics from the University of North Texas catalyzed a successful career in data and analytics by giving me the tools needed to extract insight from data, communicate complex topics effectively and thrive in a world of ever-changing technology.”

You Contribute
BBA in Business Analytics graduates get jobs such as:
  • Data analyst
  • Supply Chain analyst
  • Business intelligence developer/modeler
  • Data mining professional
  • Market research analyst
  • Operations research analyst
You Lead
Graduates continue on to leadership roles such as:
  • Chief data scientist
  • Director of analytics
  • Chief Information Officer
  • Business Intelligence (BI) Competency Center Director

Contact an Advisor

Scott Hamilton
Scott Hamilton
Clinical Assistant Professor
ITDS Department
BLB 367E