Who Are We?

We are passionate about having a measurable impact. We rely on three lenses that focus our effort to achieve impact: Academics, Research, and Industry.

• Academics: The pursuit of teaching, learning, and knowledge development.
• Research: The pursuit of new knowledge through investigation, inquiry, and experimentation.
• Industry: The pursuit of the application of knowledge and research in practical settings where innovation and production occur.

We use Culture, Diffusion, and Education to crystalize the impact driven by our focus areas.

• Culture: The shared values, practices, and beliefs influenced by the collaboration between Academics, Research, and Industry.
• Diffusion: The spread or dissemination of knowledge, innovations, and practices from these enablers into Academics, Research, and Industry.
• Education: The role of teaching and learning in developing the skills and knowledge necessary for advancements in both Research and Industry.

In this way, our program relies on dynamism, where impact crystallizes from the education, collaboration, and integration of Academia, Research, and Industry.

In Research, Academics, and Industry, we seek measurable impact in terms of return on investment, return to society, and return on the environment.