Logistics Executive Lecture Series

The Center for Logistics & Supply Chain Management sponsors the Logistics Executive Lecture Series which promotes excellence in student-centered education. These lecture sessions expose students, faculty, and researchers to senior industry leaders. Students directly interact with senior executives and gain first-hand knowledge regarding the challenges they face and the leadership strategies being deployed by participating firms.

Important information for all events

Speaker presentations for the semester will be held on Fridays from 12:00noon to 1:00 p.m. and will be presented in both in-person and virtual formats. Zoom meetings will be scheduled for each event and registration will be required. Zoom meetings will be recorded and post-event attendance reports will be sent to the professors.

Students must register online to attend all events. Registration closes at noon on Thursday prior to the event. Students will immediately receive an email confirmation to the email address provided on the registration form. The in-person classroom location and the link to the virtual Zoom event will be sent to the same email address one day before the event. The class number entered on the registration form will be the class for which the student receives the attendance credit. Students have the ability to change the class number for a registered event by logging in and clicking ‘edit’ in the event they have registered for. Students also have the ability to cancel registration for a registered event by logging in and clicking ‘cancel’ in the event they have registered for. If a student has registered for an event and is not be able to attend, they should cancel their registration no later than noon on Thursday prior to the event on Friday to allow another student the opportunity to attend. The registration system will allow students to register for an event until capacity restrictions have been met (Zoom = 300). Students should register early in the semester as events fill up very quickly!

Upcoming Events

Previous Events

  • This presentation is a follow up to Eric Beichler's previous presentation this semester titled "The Impact of Business Intelligence Software and Analytics Across the Supply Chain."

    Wednesday, May 4th - 12:00pm to 1:00pm
    Online only via Zoom (virtual link will be sent to all registered participants one day before event starts)
    Speaker(s):
    Taylor Hatchett
    Manager, Business Intelligence, Mohr Partners, Inc.
  • A short biography of a logistics entrepreneur.

    Friday, April 29th - 12:00pm to 1:00pm
    In-person and online (room number and virtual link will be sent to all registered participants one day before event starts)
    Speaker(s):
    Robert Butler
    Chairman, TFD Group

    Robert Butler is the founder, Chairman and CEO of the TFD Group of companies.  He accounts for more than 45 years of experience in both hands-on-logistic management and development of analytical methods of logistics.

    Butler, educated as a UCLA economist, began his professional life at the RAND Corporation where he worked in both the economics and logistics departments.  In 1976, he established the first company of the TFD Group, Systems Exchange, as a defense research consultancy.  Turning to software analytical methods in 1982, Butler developed several tools used by logisticians throughout the world. The first tools were EDCAS and SDU, used in early hardware system design. Later came VMetric (spares optimization, with Craig Sherbrooke), MAAP (total ownership cost and through-life cost management), SCO (support chain optimization for spares management) and most recently the multi-period spares optimization tool, Tempo. Underlying and uniting all of these applications is the TFD Data Vault, a common source database specifically designed to support logistic and life cycle cost analysis.

  • This presentation by Adrienne Braumiller is a high-level overview of customs, export and sanctions developments, and why you should care.

    Friday, April 8th - 12:00pm to 1:00pm
    In-person and online (room number and virtual link will be sent to all registered participants one day before event starts)
    Speaker(s):
    Adrienne Braumiller
    Trade & Customs Lawyer, Braumiller Law

    Download presentation slides

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    Adrienne Braumiller is the founder of Braumiller Law Group PLLC and an innovative force in the international trade law arena. With more than 25 years of experience, she is widely recognized as a leading authority in Customs, import, export, foreign-trade zones, free trade agreements and ITAR compliance. Over the last few years, both Adrienne and her firm have received numerous awards in recognition of her/ the firm’s leadership and its dedication to excellence.

    Adrienne has been involved in every aspect of import and export compliance, from developing compliance programs to conducting audits and assessments, representing clients who are under investigation, preparing and submitting voluntary disclosures, preparing and filing classification requests and licenses, analyzing whether specific transactions should be pursued, providing tailored training on specific import/export topics, addressing penalty assessments, and serving as an expert witness in a number of trade cases.

    Adrienne received her L.L.M. in International Business Transactions from McGeorge School of Law (Sacramento, California) and earned her J.D. at St. Mary’s University (San Antonio, Texas). She studied international law at the University of Salzburg (Salzburg, Austria) and at the University of Oxford, Queen’s College (Oxford, England). She is licensed to practice before the Supreme Court of Texas; the United States District Court of Texas for the Northern District; the Court of Appeals of the District of Columbia; and the United States Court of International Trade.

  • Managing a Supply Chain involves organizing and controlling numerous processes. In this presentation, Eric Beichler, Managing Partner and Shareholder of Mohr Partners, Inc., will discuss how analytics brings visibility into operations, helps find dependencies and hidden patterns, and can predict possible outcomes. 

    Analytics and BI software platforms can provide the information needed to transform actions toward improving Supply Chain efficiency, ensuring customer satisfaction, reducing expenses, and achieving business goals. These tools and platforms are here to stay!!  Being a proactive Company rather than reactive, allows for seizing opportunities and avoiding risks across the Supply Chain strategies.

    Friday, March 11th - 12:00pm to 1:00pm
    In-person and online (room number and virtual link will be sent to all registered participants one day before event starts)
    Speaker(s):
    Eric Beichler
    Managing Principal & Shareholder, Mohr Partners, Inc.

    Download presentation slides

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    Eric Beichler, Managing Principal and Shareholder of Mohr Partners, Inc. has focused on Global Corporate Services (GCS) and Portfolio Management for Fortune 1000 companies while growing the firm, over the past 27 years. Beichler has served many roles and responsibilities with the firm during his tenure and mostly recently leading the Capital Markets Division. In addition to being an equity Principal, he is a member of the Board of Directors established in 2017. His clients, consisting of both national and global in scope, and covering assets classes like office, industrial, multi-family, storage, data centers, medical office, retail hotels and student housing facilities.

  • Since the pandemic started all industries around the globe faced unprecedented demand and supply challenges. This lecture will review some of the best practices to deal with the ongoing VUCA (Volatility Uncertainty Complexity and Ambiguity) that were adopted by Tetra Pak and some of its customers.

    Friday, March 4th - 12:00pm to 1:00pm
    In-person and online (room number and virtual link will be sent to all registered participants one day before event starts)
    Speaker(s):
    Luis Marsaioli
    Customer Service & Design Manager, Tetra Pak Inc

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    Luis Marsaioli has a passion for learning and developing people with solid academic and corporate training foundation.  He has accumulated 20+ years of experience in Supply Chain and has a proven record of delivering change management projects with substantial financial results by leading large, multi-cultural and geographically spread teams over the past 12 years. Marsaioli earned his Electric Engineer degree from the State University of Campinas in São Paulo, Brazil and his Enterprise Management Pos-Graduate degree from Fundação Getulio Vargas in Rio de Janeiro, Brazil. Marsaioli joined Tetra Pak in 2010 as Factory Logistics Manager in Brazil and move to Texas in 2013 as Country Logistics Manager.  He was promoted to his current position, Customer Service & Design Manager, in 2017.

  • During this presentation, Tyler and Justin will introduce Marten Transport and explain how they operate within their different divisions. They will provide insight into the current state of the trucking industry and their involvement in the Supply Chain challenges in 2021 and also discuss how students can get involved in Marten Transport’s intern program and full-time employment opportunities at 1 of the 12 terminal locations across the US.

    Friday, February 25th - 12:00pm to 1:00pm
    In-person and online (room number and virtual link will be sent to all registered participants one day before event starts)
    Speaker(s):
    Tyler Atkins
    Senior Director of Regional Operations, Marten Transport, LTD

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    Tyler Atkins is the Senior Director of Regional Operations at Marten Transport. He’s a graduate of University of Arkansas with a BA in Supply Chain Management. He started with Marten Transport in 2011 after graduation and has held various roles including Fleet Management, Account Management, Area Sales Director, Regional Operation Manager, and Director of South Central Operations. He resides in Dallas with his wife, son, and dog Muddy. In his spare time, Atkins enjoys spending time with his family and watching the Razorbacks play football, basketball, and baseball.

    Marten Transport is a multifaceted business offering a network of refrigerated and dry truck-based transportation capabilities across the Company’s five distinct business platforms –Truckload, Dedicated, Intermodal, Brokerage and MRTN de Mexico.

    Marten is one of the leading temperature-sensitive truckload carriers in the United States, specializing in transporting and distributing food, beverages and other consumer packaged goods that require a temperature-controlled or insulated environment. The Company offers service in the United States, Canada and Mexico, concentrating on expedited movements for high-volume customers.


    Justin T. Fannin
    Operations Team Lead, Marten Transport, LTD

    Justin Fannin is an Operations Team Lead at Marten Transport. He holds a Logistics and Supply Chain Management degree from the University of North Texas and currently resides in Dallas.

    Justin has been with Marten since 2018 and has held multiple roles including Fleet Management, Area Coordinator, Kirklands Dedicated Management, and Operations Team Leader. When he is not busy rooting on the Mean Green Eagles football team, you can find him fishing and enjoying the outdoors!


    Maribeth Knueve
    Vice President of Dry Van Operations, Marten Transport, LTD

    Maribeth Knueve is The Vice President of Dry Van Operations at Marten Transport with eighteen years of experience in the Trucking Industry. Maribeth started at Marten in 2011 in the Sales Department and was promoted to Vice President of Sales in 2018. Over the last few years, she has transitioned to having full responsibility of Dry Van Division. Maribeth believes that developing strong relationships with her drivers and customers have been essential to her success both personally and professionally. In her spare time, you can find her at home spending time with her family or on the tennis courts with friends.


    Joseph Costello
    VP of Intermodal Sales, Marten Transport, LTD

    Joseph Costello graduated in 2006 from the Univ of Arkansas with a double major in Marketing and Logistics. In 2017 took advantage of Marten’s tuition reimbursement program and obtained Masters of Supply Chain from Univ of San Diego. He is currently the VP of Intermodal Sales at Marten Transport with 15 yrs of experience in the Trucking Industry. Joseph has been with Marten since 2008, 14 of 15 years in the industry have been with Marten. Joseph started as a CSR in TX, stayed in this role for 8 months before being promoted and moving around the country. His career path with Marten includes; Sales Manager in IL, Director of Sales in CA and now currently back home in AR as VP of Inmdl Sales. Since 2019 he’s assumed complete sales responsibility of Marten’s newest intermodal service offering, refrigerated containers. In his minimal spare time he is focused on raising 2 young girls with wife Kristina. They enjoy golfing, swimming and playing the piano.

  • Supply chain execution technology has long taken a back seat to traditional planning systems like ERP, TMS and WMS which focus on “what we think should happen”. Yet, what actually happens when freight leaves the dock?  Logistics is just beginning to access a multitude of enabling technologies – from IOT and sensors to ubiquitous smartphones to 5G wireless capabilities – delivering unfettered access to detailed execution data.  Data sharing between organizations is quickly becoming commonplace.

    Explore current challenges in supply chain execution using ground transport as an example.  Learn several innovative approaches to data collection and how emerging technologies alleviate these persistent challenges. Hear perspectives on the coming years for transportation technology including the effects of robotics, autonomy and AI. Gather insights into why today’s processes are outmoded and how to modernize them, how to evaluate emerging technologies’ potential and how to use them to your competitive advantage before they become commonplace.

    Friday, February 11th - 12:00pm to 1:00pm
    In-person and online (room number and virtual link will be sent to all registered participants one day before event starts)
    Speaker(s):
    Chris Hanebeck
    Founder and CEO, Truckl.io

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    Chris Hanebeck is a seasoned professional, innovator and technology strategist focused on supply chain management. His experience in management consulting, technology startups and senior operating roles spans well over 25 years and includes successful private-equity led turnarounds. Throughout his career Hanebeck has worked with inventors to market and monetize their innovations, ranging from hardware devices and software applications to abstract mathematical algorithms. He holds several patents, regularly speaks at major business and technology conferences and teaches supply chain management at the University of North Texas, one of the top industry programs in the country.

    Hanebeck is currently focused on the growth of Truckl, a tech startup that offers highly innovative supply chain applications enabled by collaborative dashboards, visibility and blockchain. He serves on the advisory boards of supply chain, robotics, communication and financial service startups in Silicon Valley, Washington D.C. and Texas and is an advisor on supply chain, trade technology and blockchain at the World Economic Forum. Prior to Truckl, Hanebeck led major business architecture initiatives for MasterCard, managed a team of global innovation consultants at IBM and served as COO of the first cryptographic start-up for IoT devices among other posts.

  • This presentation by Rene Barahona will cover what is currently happening at Schneider and highlight steps students can take to ensure a successful career.

    Friday, January 28th - 12:00pm to 1:00pm
    In-person and online (room number and virtual link will be sent to all registered participants one day before event starts)
    Speaker(s):
    Rene Barahona
    Sales Operations Manager, Schneider

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    Rene Barahona has been at Schneider for 5 years. He started as a Sales Account executive. He also spent 2 years as a Training & Development Partner before transitioning into his current role as a Sales Operations Manager. Barahona leads a direct sales team at Schneider that is responsible for acquiring new business. His day to day tasks consists of coaching and developing associates in sales process, marketing tactics, account management, operational execution, commercial strategy, etc. He also spends time investing in Individual Development Plans that create a road map for a long outstanding career at Schneider.

    ​​​​​​​Barahona graduated from Texas A&M University in Dec. of 2015 with a BA in Political Science. He jokingly asks ‘What the heck am I doing in transportation?’ and will discuss his career progression with us in his presentation. Barahona grew up in Comanche, TX before his family moved out to Mansfield, TX and he has lived in TX his whole life. He now resides in Plano with his girlfriend and a little pup named Ollie.